Coresight Research anticipates a gentle uptick in holiday sales from October through December this year. This forecast differs from the 5.3% surge we saw in the same months last year, which indicates a shift in consumer behavior. It clearly shows that the stakes are high for every jewelry business owner this holiday season. Fortunately, while […]
We all know having a strong online presence is crucial to showcase what we offer to more people. Every business, regardless of its field, is working on building its reputation through various digital marketing strategies, especially for the growing reliance on online shopping for the jewelry industry. Right now, excluding social media, the focus is […]
With the holiday season approaching, it’s a crucial time for jewelry businesses to shine. Join our webinar to learn how to fine-tune your marketing efforts and make the most of this festive season. We’ll cover topics such as: Auditing Your Marketing Efforts: Are your marketing activities delivering the desired results? How to measure ROI and […]
Have you ever been to a jewelry store where a salesperson follows you wherever you go? And as if tailing you is not enough, have you also met aggressive sellers pushing you to buy pieces to meet their sales quota? Awkward, right? As a jewelry shop owner, you could be better than that! Thanks to […]
It seems like your Instagram and Facebook newsfeeds are not the only things to watch out for anymore. In the latter part of June 2021, the world’s most extensive search engine company also announced some big news. A Google update will be rolled out! And everyone, including jewelry retailers, is affected. What exactly are Google […]
Many jewelers are still perplexed about how their jewelry websites could help them boost sales. Some think they already knew the drill—only to find out that they have committed a lot of self-sabotaging mistakes that have significantly impacted their Google ranks. Are you guilty of these website management blunders, too? #1 Not Creating a Jewelry […]
Digital Marketing has been having a steady increase in popularity for jewelry stores nowadays. Numerous entrepreneurs are opting for this solution to increase the sales of their businesses. If you want to improve your overall online presence, this article will guide you on how to utilize GMB for your jewelry store. What is GMB? Google […]
Your jewelry shop is finally making an impression on social media. Your website is also getting many visitors, and locals are flocking to your physical store to check your products. There’s no denying that your marketing strategies are effective! Now, it’s time to get into the selling side of your business. Good thing, website platforms […]
Tie, socks, cards, tools, and gadgets—if we’re in Family Feud and Steve asks for the top five Father’s Day gifts during the past decade, I have no doubts that one of these (or maybe all of them) is going to be on the list. This 2021, it’s time to break the norm! Here’s how you […]
Your website could contain the most informative, functional, and engaging content in the history of your industry, but without content optimization, no one will ever see it. Google, Bing, and other search engines handle billions of queries every day. Where does your website rank in search results? How will people find you if your content […]
